Wind Down.

Seven nights. Ten minutes. Sleep arrives.

Built for the phone-in-hand generation that can't put the day down. Slow breath, a gentle body scan, and a dimming Ink player that will fade itself out while you drift.

Get it free on launch

7 nights · 10 minutes each · headphones optional

Sleep isn't a wellness goal. It's the baseline.

Most sleep apps pitch better sleep as a stretch goal for the already-healthy. That's backwards. Sleep is the foundation everything else stands on — mood, immunity, recovery, memory, glycaemic control, emotional regulation.

Wind Down assumes you aren't sleeping well, and walks you toward the kind of nights where you fall asleep without trying to. Not a trick. Just the body given permission.

What the seven nights look like.

  1. Night 1

    The 4-7-8 breath.

    Inhale four, hold seven, exhale eight. Four cycles. The pattern that tips the parasympathetic branch into the driver's seat.

  2. Night 2

    Top-down body scan.

    From crown to toes, naming each region, releasing each region. Ten minutes. Most people don't make it past the ribcage awake.

  3. Night 3

    Legs-up-the-wall, guided.

    Venous return, pelvic unload, nervous-system reset. A yoga pose a non-yoga person can love.

  4. Night 4

    Cognitive shuffle.

    A research-backed technique for racing thoughts. You'll learn it once and use it for the rest of your life.

  5. Night 5

    Slow exhale, long version.

    Ten minutes of 1:2 inhale-to-exhale breathing. No talking, one soft cue per minute.

  6. Night 6

    Yoga nidra, short form.

    Guided body rotation plus visualisation. Falling asleep inside it is a valid outcome.

  7. Night 7

    Your own wind-down.

    You build the stack from what worked. The app remembers. Night eight and onward, it's automatic.

Why these techniques.

  • ~37%

    of UK adults report insomnia symptoms on any given week. The scale of the problem is not individual.

    Sleep Council UK, national sleep census.

  • 4-7-8

    breath patterns significantly shortened sleep-onset latency in a randomised Turkish university trial.

    Aktas & Ilgin, Complementary Therapies in Medicine 2023.

  • 15 min

    of body-scan meditation reduced cortisol and improved subjective sleep in a systematic review of 18 trials.

    Rusch et al., Annals of the New York Academy of Sciences 2019.

  • Shuffle

    Cognitive shuffling outperformed baseline hygiene advice for sleep-onset insomnia in a 2016 Canadian trial.

    Beaudoin & Forest, Sleep Medicine Research.

Free for everyone on the waitlist.

Add your email and we'll drop Wind Down into your first seven nights with the app.

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